energizing memory gel helps you
bounce out of the shadows and leave bags
behind, with 24-hour hydration.*

*24-hour clinical study with 24 subjects **2-week self-assessment study with 48 women

eye awakening

we’re welcoming a new member to our iconic purity
family in new purity made simple hydra-bounce eye gel.
created to help you bounce back after long days and late
nights with a brighter-looking eye area, it works to help
hydrate and revive tired-looking eyes with our unique
cooling memory gel. featuring an eye area-awakening
complex with ginkgo biloba extract and caffeine, this
innovative formula instantly hydrates the delicate skin
around eyes for a beautifully refreshed outlook.

ingredients ingredients ingredients
simplify-your-skin-care-regimen
cleanse

1. cleanse: clean up your act
america’s # 1 cleanser melts awaydirt and impurities
to leave your skin pristinely clean, beautifully balanced
and lightly hydrated.

mask

2. mask: banish blackheads
with purifying white clay, salicylic acid and
natural exfoliants, our pore extracting mask helps
draw out impurities and shrink the look of pores.

moisturize

3. moisturize: drink in the day
experience moisture made simple,and see healthy, radiant
skin instantly!our ultra-lightweight formula leaves
skin looking dewy and radiantwith less-visible pores.

eye

3. moisturize: easy on the eyes
this eye area-awakeningenergizing gel helps you
bounce outof the shadows and leave bagsbehind,
with 24-hour hydration.

#simplenotbasic