energizing memory gel helps you
bounce out of the shadows and leave bags
behind, with 24-hour hydration.*
*24-hour clinical study with 24 subjects **2-week self-assessment study with 48 women
we’re welcoming a new member to our iconic purity
family in new purity made simple hydra-bounce eye gel.
created to help you bounce back after long days and late
nights with a brighter-looking eye area, it works to help
revive tired-looking eyes with our unique
cooling memory gel. featuring an eye area-awakening
complex with ginkgo biloba
extract and caffeine, this
innovative formula instantly hydrates the delicate skin
around eyes for a beautifully refreshed outlook.
1. cleanse: clean up your act
america’s # 1 cleanser melts away
dirt and impurities
to leave your skin
pristinely clean, beautifully balanced
and lightly hydrated.
2. mask: banish blackheads
with purifying white clay, salicylic
natural exfoliants, our pore
extracting mask helps
draw out impurities
and shrink the look of pores.
3. moisturize: drink in the day
experience moisture made simple,
and see healthy, radiant
our ultra-lightweight formula leaves
skin looking dewy and radiant
with less-visible pores.
3. moisturize: easy on the eyes
this eye area-awakening
energizing gel helps you
of the shadows and leave bags
with 24-hour hydration.